#WednesdayWisdom: starting your own business at home

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Starting a business at home often means it is a side hustle. This is a great way to start any business because it provides you with the chance to follow out your dreams, work out the kinks, and to do it all with the financial security of your career. You don’t have to make a big move until your company itself is ready for it.

Of course, if you are an expert in your field and want to set up a consultancy business, the tips, tricks, and steps outlined below will also prove useful for you.

Regardless of which type of business you are going for, you will want to follow this guide to help you get started:

Be Prepared to Become a Jack of All Trades

You will want to take online courses, read books, or find online guides to help you become familiar with the following topics:

  1. Learn HTML Basics
  2. Web Design
  3. SEO
  4. Marketing Trends
  5. Social Media Marketing
  6. Google Analytics
  7. PPC Marketing
  8. Industry-Specific Trends

Create Your Website

You can learn and figure out the aforementioned subjects as you create your website. Many of the subjects, like learning how to implement SEO, web design, and learn HTML, are actually best done with real-life examples as you try to improve and customize your website. Practice does, after all, make perfect.

The steps to creating your great business website include:

Plan Out Your Site on Paper

Planning out your website on paper is a great way to keep it focused and to get all your ideas and brainstorming out of the way. You will want to figure out what pages you want, what each page will say, how they will link up, and so on. You will also want to decide on your domain name.

Choose a Great Hosting Plan

You need three things to create a website easily, one is a hosting plan, the second is a CMS, and the third is a ready-made theme. To choose the best WordPress hosting plan that is up to 300% faster than average hosting and offers security features, click here. Once you have this, you will want to download the free, open-source software that is WordPress.

Choose Your CMS

Though it is not the only content management system (CMS), it is one of the most popular and is great for beginners and experienced web designers alike.

Find a Great Theme

To save money (and a headache) you will want to go through and find a premium theme. This theme will offer you the building blocks for a great website, instead of needing you to create it from scratch.

Customize Your Website

Once you have all of that in place you will want to customize it, add text, links, and products or services if you have them.

Start Marketing

Once you have a great site up and running, it is time to start working on a marketing plan that works. Some tips for marketing include:

  • Build An Organic Social Media Community
  • Be Active Online With Other Bloggers
  • Partner and Collaborate with Other Companies or Influencers
  • Use PPC Marketing and Paid Advertising

You will want to test out different tactics, but in the long run, building up strong relationships now will help you when you start to expand. Take up opportunities, work together, and build an empire block by block and piece by piece.