Sarah is joint owner of the UK copywriting company Pure Ink,which she co-founded in 2008. She has been creating content for clients' websites and offline projects for over five years and has worked with clients such as Avon, Best Western, Ford and the Private Health Partnership as well as a range of other companies in the B2B and B2C sectors.
Sarah specialises in search engine optimisation copywriting, developing tone of voice for clients and also crafting headlines and tag linesfor projects.
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