Strategy

15th November 2017

Leveraging Microsites to Convert Social Traffic More Often

You know the basics of social media marketing campaigns and how they can ultimately benefit your brand. But how can you take them a step further […]
7th November 2017

How to Bring your Small Business up to the Next Level

How to Bring your Small Business up to the Next Level Running your own small business is both one of life’s most rewarding experiences as well […]
30th August 2017

Why We Need Continuing Education

Why We Need Continuing Education   It may feel like well-trodden ground, but the fact remains true: Women aren’t equal to men in the workplace. The […]
24th August 2017

Content by Location: Offer Unique User Experiences

Content by Location: Offer Unique User Experiences I’ve always loved maps. They are filled with data, but sometimes that data is dull to read or sort […]
20th April 2017

The 5 Advantages of Being a Female Entrepreneur

While it is easy to count the difficulties of being a woman, it is also easy to think up some significant positives: We live longer, we […]
4th February 2017

How Mobile-Scannable Product Passports Will End Counterfeits

TheNextWomen interviews Catherine Bouthiaux, a French entrepreneur whose long-term passion to fight counterfeit goods drove her to create the Product Passport which is changing the way […]
8th December 2016

Giving Guidance to the Next Generation of Female Leaders

Women are in the workplace to stay. Unfortunately, pre-existing and newly emerging societal pressures are making it ever more difficult for women to find positions of […]
15th November 2016

Emancipation in Tech: Gender Equality, without a Quota.

Earlier this year, Dutch Minister of Education and Emancipation Jet Bussemaker launched a website that lists all new top management vacancies in business. The portal has […]
25th October 2016

5 Global Expansion Tricks for the Ambitious Entrepreneur

Allan Watson outlines his 5 Global Expansion Tricks for the Ambitious Entrepreneur. Your company may only have three employees and be headquartered in your parents’ home, but that […]
28th September 2016

Startup Diaries: Brainwave to Business!

Sona Ramani explains the important things to consider when setting up a new business and the potential difficulties and pitfalls that can occur when balancing all the key elements. […]
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