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Ritika Bajaj, founder of MeritC2 - Creatives and Communications Ritika Bajaj shares with The NextWomen her top seven key tools for entrepreneurial success, drawing on her own experiences of starting up her own enterprise, design and content house MeritC2 - Creatives and Communications

Hashtag Collective was born in the leafy suburbs of North LondonAdele Woodthorpe of Woodthorpe Comms introduces Lorraine White of Hashtag Collective; a new men’s fashion brand, that gives emerging designers and artists a place to showcase their talent. Founded by husband and wife team Paul and Lorraine White, The Hashtag emblem represents strength, confidence and individualism.

My husband and I met at university and entered adulthood together! We know each other inside out.  Two years ago, my husband and I decided that we would enter into business together.

In the autumn of 2011, we put our minds together and over a cup of tea, we came up with the concept of a business venture that we would enter into together.  That day was the beginning of our journey as entrepreneurs and more specifically as business partners.

Style has always been an integral part of both our lives. More specifically, quality, tailoring, and customer service have always been fundamental to clothing and style purchases we make and we like to blend key designer pieces with high-end quality high-street pieces for our ‘go-to’ looks. This is what inspired us to start our own brand that focuses on doing just that.

Lana Larder with Margaret TrudeauLana Larder was lucky enough to speak to author, actress, photographer, former television talk show hostess and former wife of Pierre Trudeau, the 15th Prime Minister of Canada. 

Margaret Trudeau has garnered more publicity than any woman in Canadian history. She now shares her personal life story in her memoir, Changing My Mind, and is a trailblazer and leader for mental health.

“I first met Pierre at a lagoon at the end of a holiday". Margaret remembers what he said, “If I ever marry she’s the one.” At 22 years old, in 1971, Margaret Trudeau became the youngest First Lady and wife of former 15th Prime Minister of Canada, Pierre Trudeau. Politics are again in Margaret’s life as her son, Justin Trudeau is the current Leader for the Liberal Party in Canada.

Alyssa Jade McDonald talks to Andrea Kolb, founder of the fashion brand ABURY, about her ambition to combine modern trends with old traditions.

Lara Morgan, Founder of Pacific Direct Ltd and Co-Founder of Company ShortcutsLara Morgan began her career when she was just eighteen. Four years later she founded her first business, Pacific Direct Ltd. A keen entrepreneur, Lara is also the Co-Founder of Company Shortcuts.

Problems often provide a chance to improve your business. Bev James shares with The NextWomen her tip for how to respond to problems in business when they arise by remembering the 6 Rs – Recognise, Rationalise, Read, Review, Retest and Re-invent – explaining how this method can help solve issues and enable success.

Georgina-Kate Adams, Founder of The Seed, Africa,with a girl whose education was funded through the project. Megan Foo of The NextWomen examines the issue of the lack of access to education for girls in developing countries. Megan talks to Georgina-Kate Adams, Founder of crowdfunding project The Seed, Africa, regarding the impact of educating girls through crowdfunding.

Lana Larder of The NextWomen considers the importance of identifying and protecting your company’s most valuable assets, discussing the issue with Mary Juetten, founder of Traklight, a software product which helps business owners protect their ideas.

The digital world creates new opportunities and challenges for the greeting card industry. Jennie Rutterworth is the Creative Director of personalised greeting card website TheDogsDoodahs.com. Lexi Mills of The NextWomen talks to Jennie about her experiences of the move from print to digital in her business. 

Tigist and Haimanot DamtewAndrea Kolb of The Next Women meets Tigist and Haimanot Damtew from Ethiopia, founders of jewelry design company T&H Designs, who were trained in the trade by the NGO Gemini Trust. Andrea herself is the founder of social fashion brand ABURY, one of the companies through which pieces of jewelry from T&H Designs are sold.

Tigist and Haimanot Damtew are twins. Already this fact would be worth a whole story, seeing that twins in a country like Ethiopia are rarely to be found. For poor families like the Damtew’s, who also have another three children, twins are twice the burden. They often get separated, or only one of the two children survives their early childhood.