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3 Reasons Why Fellow Founders Are My Favorite Customers

Alyssa with Fellow Founder Stefanie Lang from Makime These are the people I invite to my atelier for private tastings: founders, entrepreneurs and game changers.

Of course everyone is welcome to stop by, but I go out of my way to make time - turn off the pings and dings - pour a merlot and share my most precious bounty, my chocolate innovation, with fellow entrepreneurs.

It’s because ladies like you are my kindred spirits and fully understand what and how I have got to "this place" with my business. You did it yourself. We skinned our knees on the same rocks and we both slid into first place whooping and yelling (without spilling our champagne) when something great happened.

Why Aren’t There More Women In Trading?

Even though women now make up about 50 percent of the work force[1] there are still some jobs that are male dominated. Despite gender equality and women’s professional advancements, men remain the top earners in America and hold the majority of leadership positions.

Women make up just 3 percent of chief executives at the largest 1000 U.S. companies[2].

As a female futures trader, I’m very familiar with what it’s like to work in an industry that’s notorious for being one of the oldest fraternal organizations—a modern day “boys club,” if you will.

Win a Mentor!

On the initiative of the HVB Women's Council, HypoVereinsbank has launched a mentoring programme: experienced businesswomen support selected women start-up entrepreneurs on the road to founding their own company.

Eligible candidates are invited to apply for one of six mentoring places by submitting their idea and business plan or concept. The winners will be selected by a distinguished jury. The deciding factors will be the quality of the business plan or concept and the start-up idea itself. Amongst the mentors is DLD Co-Founder Steffi Czerny.

Take part in the new mentoring programme for start-up entrepreneurs, initiated by women for women. Get the support of experienced experts and businesswomen on your way to starting up your own company.  

Apply here (The closing date for applications is 8 March 2012).

Who Do You Now Represent? The Metamorphosis of of Your Personal Brand

Six months ago I achieved a lifelong ambition and became a published author. I've been growing into this new version of myself over the last eighteen months and I’m sure that over the next 5-10 years I will experience further changes to my personal brand. It’s something that every female has to face as they go through life – this changing personal brand.

One of the brand changes that many entrepreneurs go through is the metamorphosis from salaried job to owning your own business. I am not sure if you can prepare mentally for the transition that you experience when you leave corporate life to strike out on your own.

What I've Learned About Happiness From Interviewing Successful Entrepreneurs

Time to surf: enjoying my own personal definition of success, Ecuador 2011We published an 85 Broads article today, about the changing definition of success, which really struck a personal chord with me. It got me thinking about all the outstanding female entrepreneurs I have interviewed over the past year, and the common threads I have noticed weaving through so many of these conversations, particularly with regard to the notion of success.

By the traditional metrics, I would by no means be considered successful (no university education, husband or mortgage in sight and a humble salary to boot), but in my mind, I've "made it".

Happiness Is The New Success: Why Millennials Are Reprioritizing

There used to be a ladder to success: college→ good job→ marriage→ house→ family→ cushy retirement. Sure, not everyone made it; there were a few broken rungs near the bottom, but that was the guiding light to the good life and enough people made it that it seemed within reach.

A few people questioned this ladder as really being "the good life" but those were just hippies or crazies, no one worth paying attention to. Now all this has changed; my generation is growing up without a ladder.

The Iron Lady: Have Things Changed at All?

Dear readers in the US and Europe (especially the UK), for the next few moments please let’s not worry about what our political views may be about Margaret Thatcher, whether we like or dislike her or if we agreed then or now with her politics, but let’s look at Margaret as a female. In the move ‘The Iron Lady’, Meryl Streep does a superb job playing the role of Margaret Thatcher, the only female Prime Minister in the UK politics.

Perhaps the reason that so many of us remember Margaret’s politics is that she was had great resolve, determination and did not play to win the votes of the politicians, rather to do what she thought needed to be done. Right or wrong.

Again, removing the political veil from this discussion, it means she was a woman of strong resolve! Also, let’s remove the hollywoodization element, which perhaps may make Margaret Thatcher seem different than she is in the movie. We are only talking about facts here. Her election, the climate of female politicians in the UK then and now and the global scene. All facts. She did all that while being a mother as well.

How to Use Professional Images to Gain More Attention for Your Business

Octavia Goredema, Crash Course City and Twenty Ten Club (© Natalie Lawrence)We use so many different tools to inform our target markets and promote ourselves to the wider world.

How Do I Enter A Room Confidently?

I’ve spent a large portion of 2011 helping professionals and business owners become more confident to both stay in to network as well as going out to network. Every time I run a training workshop focusing more on the working the room part of networking, there is normally someone who wants to know how to enter a room confidently.

It sounds like a trivial matter to enter a room confidently. Or at least that’s what we try and tell ourselves, when we are beating ourselves up because we still haven’t cracked the secret of confidently entering a room. Let’s be honest, it can be very daunting to turn up to a networking event and find the room packed full of small huddles of people.

It's Lonely at the Top: The Importance of Peer Networks for Women in Leadership

Why are peer groups critical for success? In part 3 of this series, Shellye Archambeau, CEO of MetricStream and Watermark board member; Bill Campbell, Chairman of Intuit, and Nora Denzel, SVP of Big Data, Social Design and Marketing, at Intuit, discuss the value that peer groups bring to the table and how they support women in leadership roles specifically.