February 2012
Laura Adamson is the founder of Style Outside the Box, the first shopping site where an elite style council juries and selects
every product to meet their standards, so customers
never have to worry about the quality or uniqueness of the products.
Style Outside the Box is a website solely for exclusive independent designers who stand behind every one-of-a-kind product made and sold.
Laura graduated from Penn State University in May 2010 and immediately landed job as a Web Manager for a clothing company in NYC. When the company invested in a few independent designer shops in Manhattan, Laura took on a new role and was soon managing three of them.
When she got the chance to work with some amazing young up-and-coming designers, she became captivated by their talent and energy
and decided it was time to share their products with the
world. After a few months she quit her job in the city moved to Lancaster PA to start building Style Outside the Box.
Since launching the site has been featured in Entrepreneur magazine, Time Out New York and just recently our products were featured at NY Fashion Week
On Thursday March 1st, The Next Women will expand to North
America with the first event to be held in Montreal.
We are proud to host Aleece Germano and Tara Hunt as part of the Speaker Series: Guiding Young Entrepreneurs.
Aleece Germano is the President and Founder of The SWAP Team, a widely known national-level nonprofit social enterprise. Aleece will discuss the challenges and benefits faced on her journey as a successful social entrepreneur.
Tara Hunt is the founder of Buyosphere, named as one of the "25 Women-led Startups to Watch" in Fast Company (2011). Tara was named "one of the most influential women in technology" in Fast Company Magazine (2009).
Networking cocktails will follow the discussion.
Here is
the most important thing that I learned while setting up a copy writing
business on the side: I need to hire someone if I want to transition this from
being a mere side hustle into a profitable full time enterprise.
Like most bootstrapping newbie entrepreneurs, I fell into the trap of do-it-yourself mentality. I don’t want to spend money hiring anyone, because revenues are low. Most women entrepreneurs, I noticed, are also prone to doing everything on their own because they’re expected to do well in managing both their business and a household.
But the thing is, no matter how efficient we are in managing our time, we can only have 24 hours in a day. A woman’s work is never done – to borrow a phrase from a popular feminist manifesto(a). How can that be possible when, in between calculating overhead cost and writing a sales copy, a woman entrepreneur may also have to prepare dinner for the family and check up her child’s homework?
So what to do?
Anneke has been a champion of innovative sales thinking for over
twenty years. She is the founder of Phone Works, a sales strategy and
implementation services firm with unique expertise in phone/Web/social selling.
Phone Works has helped over 400 clients increase revenue at decreased cost
using Sales 2.0 practices – measurable, predictable, scalable selling combined
with better engagement with customers.
Anneke is the coauthor of Sales 2.0: Improve Business Results Using Innovative Sales Practices and Technology.
Starting her career as the 12th employee at Oracle, Anneke was the was the company’s first female sales executive and designer of its now multibillion dollar global inside sales organization. Anneke is honored to be the most recent recipient of the AA-ISP’s Lifetime Achievement Award.
She is the founder of the Telebusiness Alliance, and is involved with Environmental Entrepreneurs (E2), and the blogger advisory board for Social Media Today’s “The Customer Collective” online community.
The women-focused media company sets its sights on the mom demographic.
It’s hard to resist the addictive pull of Sugar—the women-focused media company, not the food stuff. With properties like PopSugar for celebrity gossip, LilSugar for all things mom-related, and GeekSugar for tech and gadget news, the brand has something for everyone. But the mom market is where it’s at. Sugar Inc. announced Tuesday that it has acquired the San Francisco-based social network Circle of Moms. The terms of the deal were not disclosed.
With the marketing industry
focusing on online promotion, it can be easy to ignore the potential business
that offline marketing can bring. Although traditionally offline marketing is
more expensive than online promotion, if you focus on specific campaigns for a
clearly defined target audience then you can ensure your investment is well
spent.
In a recent YEC/Buzz Marketing study of young professionals, 79% of respondents were interested in entrepreneurship. Anyone, Generation Y or not, who read about Facebook’s suggested IPO
market capitalization of up to $100 billion, garnering $28 billion of
value for founder Mark Zuckerberg alone, could understandably become
giddy at the thought of starting their own business. And while most of
us don’t presume we’ll be in Zuckerberg’s league, we believe that
gaining a fraction of that success would be just fine.
I
n order
to celebrate No Country For Young Women's 100th interview milestone, I hereby present you a special
triple-feature about the founders of the Women
Innovate Mobile (WIM) Accelerator, the first startup accelerator and
mentorship-driven program designed for women-founded companies in mobile
technology.
Thank you for your outstanding support & I look forward to sharing with you many other inspiring interviews!
The California State Teachers’ Retirement System (CalSTRS), the
second-largest pension fund in the United States, wrote to Facebook earlier this month to address the fact that the
company has an unusually small, insular board with no women. With this bold and
public step, CalSTRS brought to the fore an issue of genuine concern: diversity
in the boardroom.
Elisabete
Miranda’s company Translation Plus provides specialized
translation and interpretation services for complex subjects and diverse
cultures, helping the United Nations, the federal government and numerous
Fortune 500 companies reach their global and US ethnic audiences effectively.
Translation Plus was recognized as a 2010 Top 500 US Diversity Business by DiversityBusiness.com, a 2011 National Minority Supplier Development Council Regional Supplier of the Year as well as 2011 New York/New Jersey National Minority Supplier Development Council Supplier of the Year.
Active in the translation, localization, and interpreting industry, Elisabete is an expert in multicultural and multilingual communications. She has acted as a cultural consultant to healthcare projects targeting various ethnic communities in the U.S. and has written articles and an industry white paper on the subject. y.
Elisabete was also selected by a distinguished panel of independent judges from a competitive pool of applicants across the US to be honoured as an Ernst & Young Winning Woman in 2010.
Upcoming Events
24 May 2012 - 08:00 - 29 May 2012 - 18:00Mexico City, Mexico
31 May 2012 - 18:00 - 21:00London, UK
5 Jun 2012 - 13:00 - 17:00Roermond, Netherlands
