Internet TV: Lara Ankersmit of Telegraaf.nl (in Dutch)
Lara Ankersmit, online publisher at Telegraaf.nl, talks in SHE about the strategy of the most popular website of one of the national daily magazines. About 700.000 unique visitors a day read mainly headlines, the financial telegraph, gossip page Prive and the women channel. With Hyves she has developed a cross media strategy to increase the reach of the site to a younger audience.
SHE, (a programme of Blueshots) sponsored by Bizner Bank, features interviews with women entrepreneurs, female internet heroes and discuss marketing to women cases. It is presented by Marianne van Leeuwen of Sisteract and Simone Brummelhuis of TheNextWomen.
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About the Author
She is founder and CEO of The Next Women, The Female Business Brand publishing the First Women’s Internet Business Magazine and behind concepts as Female Internet Heroes, Kitchen Dinners, Funding...
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